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We know reviews are a huge part of the online shopping experience.  And when it comes to the wide world of babywearing gear, it really helps to get input from your fellow wrappers and slingers.  You want to know how supportive a particular wrap might be, whether it's great for warm weather, how easy it is to tie.  We've added a reviews feature to our site to try to help you help each other, and us as well!  If the customer reviews here doesn't answer your questions and curiosities, call or shoot us an email any time... Thanks for shopping with us!

      -Purple Elm Baby


Based on 590 reviews
This wrap is a gem 💎

I searched high and low for this wrap, and couldn’t believe purple elm had one left! It’s amazing and definitely here to stay for a longggg time. The shipping was fast too!

Happy Baby Carrier Raw Umber

Amazing Customer Service

This wrap is absolutely perfect after first wash! Milky white and perfection- soft, moldable, squishy and cushy! Maggie never fails to have amazing customer service. I have been buying from PEB for years and will continue to make them my first choice when looking for a baby carrier.

Perfect little kid backpack

So unique and perfect for our needs! Our preschool sends communication folders home every Friday, and ask that all the kids -- even the 3 year olds -- bring backpacks that can fit a 8.5x11 folder. This Tula backpack is the best solution we've found. It fits the folder, but because it's horizontal it doesn't come down to her knees. She can load it herself thanks to the magnetic snaps and the chest clip helps keep the pack on. We got lots of compliments the first few weeks of school! Color is just as shown (orange with white hearts).

Great Customer Service

The item arrived just as expected! Had some trouble ordering and Maggie was very fast to assist and ship.

Love the Didymos sling!

I bought this as a gift for my brother and sister in law for their new baby, and all love it (including me!)! The colors, the texture, the easy use, love everything about the sling!!! I want to buy more for myself and I don’t even have any kids! 10/10 would definitely recommend.

Happy Baby Carrier Nettle
Happy baby carrier- love it!

Thank you so much! We bought the happy baby carrier in nettle color- thanks for the tip via insta- it is beautiful! The carrier is lightweight, comfortable and was shipped to us so quickly. I love it!

Five Stars

It shipped and was delivered quickly and was exactly what we wanted!

Maggie was a huge help in picking out the perfect carrier, we’ll definitely order from her again!! Also, can’t say enough amazing things about the Free To Grow Coast!!

Happy Baby Carrier Azalea
Super fast

Maggie had it in the mail super fast. It saved my back while moving with two little ones. Super light weight and easy to get on.

Didyklick is life

Most amazing carrier there is. Quick shipping, wonderful company. Order a didyklick, you wont regret it! VERY happy with my purchase.


New mother just received her ring sling, so she is still in the learning stage but the tutorial you provided helped a great deal. Thanks

Tula Olive
Fab carrier!

So glad I found you all! Super fast shipping and excellent quality of the Tula carrier I ordered. Thank you so much for your prompt communication!

Happy Baby Carrier Clay
Happy Baby Clay

I (and little baby girl) are so in love with our happy baby carrier. The customer service on top of it was amazing. Highly recommend the carrier and purple elm baby 😍

My first happy baby carrier and I love it!!

So excited to have my first HBC. I had a great experience shopping with Purple Elm as well. Highly recommend!

Just what I was looking for

I ordered the Happy Baby Carrier to walk around my town during a Memorial Day festival. I enjoy ring slings but wanted something more structured for longer carries. The HBC was great and it arrived quickly before the event!

Happy Baby Carrier Eucalyptus
Eucalyptus HBC

Such a great small company to support. I loved the personal emails & text message updates about my order. I love my purchase & would gladly purchase again (: Thank you!

Happy Baby Carrier Honey
Happy Baby Carrier - honey

Purple Elm were super fast getting my order to me. There was a handsigned thank you card and they also took time to e-mail me separately from their typical receipt e-mail to say thank you when I placed the order. The Happy Baby Carrier is amazing like I knew it would be! Best price I could find online! Very soft and comfy. 🍯

Happy Baby Carrier Sea Striped

Ordering my carrier through Phone Elm Baby was a simple, easy, fast process. Next time I need something baby related I will be looking at Purple Elm Baby first! Thank you!!


My questions in my purchase were answered quickly and once ordered my wrap arrived promptly. Would definitely use Purple Elm again!

Super easy and comfortable

This carrier works just as I had hoped! It’s lightweight, super quick and easy to put on, and I love that I don’t feel like I’m wearing a harness! The color is gorgeous too. Exactly as it looks in the picture.

Lightweight and supportive

The colors are bold and kind of moody all at the same time. The weave is on the thinner side, but it’s supportive without feeling like it digs. It’s the perfect size to keep in my bag. It doesn’t get as small as a linen sling, but for cotton, it’s nice and compact. I mainly carry my 16lb, 5 month old in it, but it’s comfortable with my 33lb toddler as well.

Comfy, Supportive, & Beautiful!

I bought this carrier because I needed more support than what my ring sling provides while wearing my 21lb 5-month-old (& I love linen!). I’m so pleased with it! My baby loves taking looong naps in it, my shoulder doesn’t hurt anymore, & I can even throw my 3-year-old in it when I need to! Two thumbs way, way up. (Also, the shipping was super fast! Thanks, Maggie!)

Free To Grow Tula Love You So Much

I’m very satisfied with my recent purchase! Not only did it ship out fast the owner is also very sweet.

Urban Baby Bonnet Prance